Senin, 22 Oktober 2012

Weekend Box Office Estimates: October 19-21, 2012


The Perks of Being a Wallflower (pictured above) did not place among the weekend's top ten films, but it did something remarkable. After adding just a few additional theaters, the film earned just as much money last weekend, $2.15 million, as it did this past weekend, its fifth in release. That is called staying power. The Perks of Being a Wallflower (Lionsgate/Summit) deserves to find an audience and it is slowly doing just that. You can read my thoughts on the film here

Moviegoers are clearly in the Halloween spirit, as four of the top ten entries are relevant to the upcoming holiday. The top spot belongs to Paranormal Activity 4 (Paramount), which earned an estimated $30.2 million. Since the film was produced for a fraction of that amount, expect the franchise to return around the same time next year. Another horror film, Sinister (Lionsgate/Summit), landed at number six,  adding another $9.0 million in its second weekend. Two animated films paying homage to classic horror movie characters, Hotel Transylvania (Sony/Columbia) and Frankenweenie (Disney), earned $13.5 million and $4.4 million, respectively. However, Hotel Transylvania is a much bigger hit with audiences and its cumulative total now stands at almost $120 million. On the other hand, the critically praised Frankenweenie may struggle to top $40 million before it reaches the end of its theatrical run. 

Here are the Top Ten Weekend films, according to early estimates (numbers are in millions):

1. Paranormal Activity 4 - $30.2

2. Argo - $16.6

3. Hotel Transylvania - $13.5

4. Taken 2 - $13.4

5. Alex Cross - $11.8

6. Sinister - $9.0

7. Here Comes the Boom - $8.5

8. Pitch Perfect - $7.0

9. Frankenweenie - $4.4

10. Looper - $4.2

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